Lunaria

Born from a belief
that beauty
has no compromise.

Designed in London.
Made with care.

Lunaria was born from a simple frustration: fine jewelry was either too expensive to wear every day, or too cheap to last beyond a season. There had to be a better way.

Founder Aria Chen — a jewellery designer with a decade of experience across London and Antwerp — set out to create something different: pieces that honored the craft of fine jewellery but were designed to be actually lived in.

Every Lunaria piece is handcrafted by skilled artisans, designed to be worn from morning to night, from Monday through Sunday. Because the most beautiful jewelry isn't the kind you save for special occasions — it's the kind you can't imagine taking off.

"Made to be worn, not stored."

40+

Countries worldwide

Milestones

2019

Lunaria is founded in London by jewelry designer Aria Chen, with a mission to make elevated everyday jewelry accessible to modern women.

2021

We launch our first fully traceable gold vermeil collection — every piece accompanied by its sourcing story.

2023

Certified by the Responsible Jewellery Council. Our supply chain becomes 100% traceable from mine to market.

2025

Lunaria is worn in over 40 countries. We commit to carbon-neutral shipping and fully recyclable packaging.

"To make beautiful, lasting jewelry accessible to every woman — without compromising on ethics, quality, or the environment."

Aria Chen, Founder & Creative Director

Our values

Radical Transparency

We disclose every material cost, maker's wage, and supply chain step. No secrets.

Made to Last

We design pieces meant to outlive trends. Timeless shapes, quality materials, forever wearable.

People & Planet First

Fair wages, safe working conditions, and environmental stewardship are non-negotiables for us.

Ethical Standards

Our commitment to
responsible luxury

100%
Traceable Supply Chain

Every material sourced from verified, responsible suppliers.

0
Conflict Minerals

We comply with the OECD Due Diligence Framework.

Carbon
Neutral Shipping

All orders shipped carbon-offset through our logistics partners.

Fair
Maker's Wages

Every artisan we work with earns above living wage.

Lunaria is a member of the Responsible Jewellery Council and adheres to the Kimberley Process Certification Scheme. We publish an annual sustainability report, open to all, because transparency is not optional — it's who we are.

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